COMPREHENSIVE, INTEGRATED, CUSTOM MARKETING SOLUTIONS

COMPREHENSIVE, INTEGRATED, CUSTOM MARKETING SOLUTIONS

As a dental practice, you’ve probably noticed the shift of marketing dollars away from traditional media such as TV, radio, and print towards an online focus. While digital marketing can produce amazing results for businesses big and small, it can be challenging to navigate this competitive and often overwhelming landscape.  That’s where we come in.

Schedule A Call With Us

You need a comprehensive, integrated and customized digital marketing strategy in order to help grow your practice.

The benefits of this strategy include:

Consistent, unique messaging
Differentiating your practice from nearby competitors
Leveraging existing patients
A laser-like focus to attract the exact type of patients your practice desires

As a dental practice, you’ve probably noticed the shift of marketing dollars away from traditional media such as TV, radio, and print towards an online focus. While digital marketing can produce amazing results for businesses big and small, it can be challenging to navigate this competitive and often overwhelming landscape.  That’s where we come in.

Schedule A Call With Us

You need a comprehensive, integrated and customized digital marketing strategy in order to help grow your practice.

The benefits of such a strategy include:

  • Consistent, unique messaging
  • Differentiating your practice from nearby competitors
  • Leveraging existing patients
  • A laser-like focus to attract the exact type of patients your practice desires

Most practices fail because of 3 marketing mistakes

There are many misconceptions floating around about how to “do” digital marketing. It’s easy for practices to want a quick and easy solution when they are busy trying to care for their patients’ dental needs. Here are the 3 main mistakes we see practices make when it comes to their digital marketing:

#1 Some practices will have a website and Facebook page and wonder why they aren’t getting more calls for appointments. It’s not one or two marketing activities that produce results. Practices need a comprehensive marketing strategy that is hitting new and existing patients from all angles online.

#2 While it’s a good idea to delegate marketing tasks, practices will hire a company to design their website, a staff member to manage their social media, and a friend of a friend to launch and manage paid ads. With that many cooks in the kitchen, none of the campaigns will work together. Your digital marketing should be under one roof so there is a cohesive strategy behind all your marketing activities so each facet is working to enhance the others.

#3 Marketing is meant to highlight your practice’s unique voice and benefits. When taking a cookie-cutter approach to marketing your practice just blends in with all the others, making you entirely unrecognizable, uninspiring, and unable to relate to those exact types of patients you’re trying to attract. It may seem like a quick & easy solution, but there’s no question you’ll be left cleaning up the mess and investing even more to recover in the future!

A well-thought out digital marketing campaign has a laser focus to drive quality new patients to your practice while nurturing your existing patients to deepen relationships, build even more trust, and drive more value out of those you’ve already worked so hard to establish.

Schedule A Call With Us

Most practices fail because of 3 marketing mistakes

There are many misconceptions floating around about how to “do” digital marketing. It’s easy for practices to want a quick and easy solution when they are busy trying to care for their patients’ dental needs. Here are the 3 main mistakes we see practices make when it comes to their digital marketing:

#1 Some practices will have a website and Facebook page and wonder why they aren’t getting more calls for appointments. It’s not one or two marketing activities that produce results. Practices need a comprehensive marketing strategy that is hitting new and existing patients from all angles online.

#2 While it’s a good idea to delegate marketing tasks, practices will hire a company to design their website, a staff member to manage their social media, and a friend of a friend to launch and manage paid ads. With that many cooks in the kitchen, none of the campaigns will work together. Your digital marketing should be under one roof so there is a cohesive strategy behind all your marketing activities so each facet is working to enhance the others.

#3 Marketing is meant to highlight your practice’s unique voice and benefits. When taking a cookie-cutter approach to marketing your practice just blends in with all the others, making you entirely unrecognizable, uninspiring, and unable to relate to those exact types of patients you’re trying to attract. It may seem like a quick & easy solution, but there’s no question you’ll be left cleaning up the mess and investing even more to recover in the future!

A well-thought out digital marketing campaign has a laser focus to drive quality new patients to your practice while nurturing your existing patients to deepen relationships, build even more trust, and drive more value out of those you’ve already worked so hard to establish.

Schedule A Call With Us