Digital Marketing: The Smart Investment for Dental Practices
There’s no single formula. But when your marketing investment is aligned with your goals, your patient base, and the stage of your practice, you’re in…

I’m excited to share my conversation with Dr. Len Tau on the Raving Patients Podcast:
“More than Marketing: Building a Premium Brand Patients Rave About”
We talked about what it really takes to rise above the noise in dentistry and create a patient experience that feels premium, authentic, and unforgettable.

There’s no single formula. But when your marketing investment is aligned with your goals, your patient base, and the stage of your practice, you’re in…
Patients today are savvier than ever. They’re asking better questions, doing their research, and making more intentional choices about their health. They want providers who…
A new year is always a good time for reflection. This year, my dental-focused marketing agency, My Dental Agency, is celebrating a big milestone: our…
This article originally appeared in the October/2024 issue of the Academy of General Dentistry’s AGD Impact magazine. Revealing Your Practice’s Personality Through Digital Marketing: Adapting…
The market for dental implants keeps growing as more patients learn about them. Dental practices, wanting to meet the increasing need, are recognizing the need…
Dental practices everywhere have discovered the marketing power of social media. They use their creativity to gain followers and likes on Facebook, Instagram, YouTube and…

It’s true that marketing is essential if you want to grow your dental practice. But here’s the rub: no matter how strong your marketing strategy…
It feels good to write a new patient’s name in the schedule. It’s validation that the practice’s marketing strategies are working, and it means the…
By creating systems that support a smooth, thoughtful, and patient-centered experience from the very first touchpoint, your practice can build trust that lasts—and lay the…
Imagine you’re planning a luxury vacation. Would you search for the cheapest hotel—or look for one that reflects the experience you want? Patients go through…
Most dental practices measure success by one thing: how many new patients they bring in each month. And while attracting new patients is important, it’s…
Connecting with patients is always important, and while we often think about that in terms of personal relationships, it’s just as crucial in patient care.…
Think about the last time a recommendation helped you make a decision—whether it was for a product, a restaurant, or a service. Now imagine seeing…
Think about your last big purchase—maybe a car, a new phone, or even a vacation. Chances are, you didn’t make your decision after seeing just…
Running a dental practice is more than just providing exceptional care—it’s about ensuring patients find you, trust you, and keep coming back. But how much…
Many dental practices believe they don’t need to worry about the competition down the street. After all, with a larger team, cutting-edge technology, or a…
The digital marketing world evolves so quickly that it can be hard to keep up (even for us digital marketers). While there are now more…
Modern dental practices need every advantage they can get in this digital age. Standing out among the competition is more important than ever to stay…
Google has been updating and changing Google Business Profile this year, with a couple of important changes effective July 31st. Overall, the changes have been…
Clear aligners are HOT! Dentists everywhere have added them to their menu of services. Whether your practice is new to the clear aligners game or…

Build trust through authenticity. That’s not a slogan or a strategy. It’s something I practice every day in my company. Why is authenticity important? Consumers today are more informed and have the means to compare brands at their fingertips, anywhere, at any time, making them less loyal than ever.
Never have I been more grateful to be a business owner than when I recently caught up with a close friend and former colleague from my corporate days. This man is the definition of dependable. He’s hardworking, always prioritizing work and rarely complains or asks for anything.

With My Dental Agency, we’ll have your phone ringing with quality patients and your practice growing in no time.