Every practice wants to know the same thing: What are the most successful practices doing that others aren’t?
In this Candid Conversation, Jackie shares what she’s observed across hundreds of practices and why a small group consistently rises to the top.
In the world of dentistry and in marketing, the competition is fierce. At MDA, we’re fully aware that other marketing agencies solicit our clients and sometimes even convince them to make the switch. However, it doesn’t always turn out to be a better deal for the practice. Often, the clients that leave return to us, and when they do, we welcome them with open arms, no judgment, no hard feelings. We simply pick up where we left off.
The Grass Isn’t Always Greener, and It’s OK to Go Back
On this episode of Candid Conversations, Nicole and I talk about something that happens more often than you’d think, former clients returning after working with other agencies.
They Left for the “Shiny” Agency… and Then Came Back. Why?
Picture this: An independent dental practice established for 30+ years in an affluent area has always relied on referrals and word of mouth to attract new patients. However, over the last decade or so, there’s been a noticeable decline in the number of new patients coming through the doors. At first, it wasn’t much of a concern. More recently, though, it has begun to impact the practice’s revenue. The dentist is hoping to retire in 5 to 10 years, but sustained negative growth is threatening their plans.

