The fast food chain stands out in a crowded field, consistently ranking at the top for customer satisfaction. The secret to the chain’s success isn’t that it continuously pumps out…
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Private dental practices have an advantage in marketing, though it may not be immediately apparent. While corporate practices have large budgets and teams of people to manage their marketing efforts,…
If you ask a dentist why they chose to open their own practice, they’re unlikely to say they always dreamed of running a business full time. However, that’s the reality…
Think of the last memorable customer service experience you had. Does it stand out for being exceptional or terrible? I’m willing to bet the latter, not because most of us…
Your website is your virtual storefront and, more often than not, a patient’s first impression of your practice. Patients will decide whether to contact your practice based solely on the…
Imagine for a moment that you’re a small dental practice with a full schedule of patients every day, yet you’re not seeing significant revenue growth. Why might that be? Could…
We all know there’s more to running a dental practice than seeing patients and documenting cases. Dentistry is a business, and success comes to those who work hard and market…
Most of us open social media and immediately see a funny or ridiculous video ad from a business. And while comedy is certainly a strategy that works for some, not…
We’re almost a full quarter into 2026, and it’s clear that the same marketing strategies dental practices have relied on aren’t having the impact they used to. The landscape has…
Medical and dental insurance is the norm for patients in the US, yet insurance literacy remains surprisingly low. Most patients recognize common terms like deductible, coinsurance, and out-of-pocket maximum, but…
