This article originally appeared in the April/2018 issue of the Academy of General Dentistry’s AGD Impact magazine. Marketing your practice can be an overwhelming task. Between reputation management, your website, posting to social media sites, email campaigns and soliciting new reviews, the list seems never-ending. You spend a lot of time ensuring that your practice…
This article originally appeared in the March/2017 issue of the Academy of General Dentistry’s AGD Impact magazine. Using social networking to market your practice is no big secret. You’ve probably been utilizing Facebook, and maybe Twitter, for years now. One of the “newer” social networking sites that seems to have staying power is SnapChat, and…
This article originally appeared in the August/2016 issue of the Academy of General Dentistry’s AGD Impact magazine. An Effective Practice Website Is Key to Marketing Success Dentistry is a highly competitive field. Modern dentists are making significant investments in technology and staff to differentiate themselves from their peers. Although your practice reflects your commitment to…