Not many people think of going to the dentist as fun. As with most health practitioners, the dentist is usually thought of as a serious and professional place. Marketing your dental practice, however, can attract more people with the use of some light hearted humor. There are many, shall we say not so fun brands, that spice up their marketing to stand out and get noticed. Geico Insurance, for example, took a dull subject and created amusing advertisements that are well recognized across multiple media channels. Not all practices may be feel up to this type of marketing but if you like to think of yourself as fun, laid back and you are willing to stand out then a campaign that grabs attention may be for you.
Steve Jobs said, “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”
“Thank You” From All Of Us at My Dental Agency
When you write a book that becomes a #1 best seller on Amazon, your first reaction might be to pop the champagne corks and start celebrating. That’s not quite what’s happening here at the My Dental Agency offices. While our book, Dental Disruption: The Decade That Changed Dentistry, is now a #1 best seller on Amazon, we are feeling grateful and humbled more than anything.
Dental Disruption: The Decade That Changed Dentistry
It’s February, and love is all around. Retail display windows are adorned with red and pink, road-side flower vendors are assembling their signage, and couples young and old are making reservations at their favorite restaurants. Valentine’s Day isn’t just about romantic love, though. You can get in on the love, too. How? By making sure…
Love What You Do!
Sleep apnea continues to be a growing concern in the United States. How can we tell? We pay attention to the news, to advancements in medicine, and to our clients. Everything tells us that obstructive sleep apnea is here to stay and there is an expanding need for treatment. What does this have to do…
We’re Paying Attention
Your next appointment is with a new patient. You enter the treatment room, introduce yourself, and then your patient — let’s call him Steve — tells you what you’re going to do. You’re going to replace his amalgam fillings with composite, give him a new crown, and maybe squeeze in a little bone grafting, too.…
Say “No” to the Proposal
It’s summer. The extra hours of sunlight and overall jovial feeling of the season has everyone in your office in a good mood. You might even find that you have some down time between patients this time of year. That’s not necessarily a bad thing, though. While your patients are vacationing, attending summer camps and…
WHY WE LOVE SUMMER (AND YOU SHOULD, TOO)!
Here is our Final Four…Fun-Important-Can’t-Ignore Dental Marketing Facts On average, companies respond to only 30% of social media fans’ feedback. (Source:Factbrowser ) – Wow, only 30% of businesses and practices online are being social? Isn’t that what social media is for, to be social? This provides a huge opportunity to stand out and distinguish yourself…









