As a digital marketing specialist, part of my job is to help dental practices capitalize on current and future trends. Right now, we are witnessing a major shift in online…
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We’re launching a new video project called The Success Series, featuring peer-to-peer interviews with our most successful clients. For the first episode, we asked one of our long-time clients, Dr.…
Picture this: An independent dental practice established for 30+ years in an affluent area has always relied on referrals and word of mouth to attract new patients. However, over the…
This year marks the 10th anniversary of My Dental Agency, and, naturally, a significant milestone like this has prompted me to reflect on the changes I’ve witnessed since starting my…
Recently, our co-founder, Jackie Cullen, sat down for an interview with Dr. Len Tau, a highly successful Philadelphia dentist and host of the Raving Patients podcast. Jackie’s episode, titled “More…
Online reviews are a goldmine of free marketing, yet most dental practices take them for granted. Yes, having a 5-star rating on Google and Facebook is an excellent goal. You…
Build trust through authenticity. That’s not a slogan or a strategy. It’s something I practice every day in my company. Why is authenticity important? Consumers today are more informed and…
It’s true that marketing is essential if you want to grow your dental practice. But here’s the rub: no matter how strong your marketing strategy is, your dental practice will…
August marks ten years since Shaw Berg and I partnered to create My Dental Agency. When we started, I knew we had something special, but I didn’t realize just how…
Not to be outdone by other popular social media platforms, on July 10, 2025, Instagram made a powerful change that altered the way people find businesses online. For the first…
