I recently asked Dr. Brown to share his thoughts and experience specifically for dentists who are apprehensive about investing in a comprehensive marketing strategy.
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Dentists of all people understand that there’s a lot more that goes into the daily operation of a business than meets the eye. The front of the house, so to…
Dentistry has changed, especially in recent decades. I’m not just referring to advances in technology and treatments. I’m talking about the fact that the number of women in dentistry has…
Everyone has at least one cringeworthy customer service story. Sometimes it is amusing to learn about how a vendor and merchant botched their opportunity to make a good impression.Everyone has…
The post-pandemic marketing landscape can be sensitive from a marketing perspective, but there are definitely opportunities for dentists to serve patients whose dental health has suffered over the last two…
Marketing can mean different things to different people, and how someone defines it often has a lot to do with their personal and professional experience.
My career started the way it does for so many entrepreneurs — in corporate America. I spent a lot of years climbing the ladder rung by rung, playing politics and…
For those who are not familiar, Google My Business is a free marketing tool that lets dentists supply details about their practices that can be searched and found online by…
We’ve said it before, and we’ll keep saying it, digital marketing is the best way for a dental practice to stay competitive in the age where people can get information…
We sat down with one of our long-time clients, Dr. Lee Brown of Brown & Gettings, DDS in Cincinnati, OH, who has been using PCN to manage new patient leads…
