When you use Google to look up a product or business, you’re inundated with text. You see relevant search results, one after another, and then scroll down to another list…
When a practice is interested in our services, we go to great lengths to provide a detailed marketing strategy that is backed by data and LOTS of experience. Whether they…
This article originally appeared in the April/2019 issue of the Academy of General Dentistry’s AGD Impact magazine. While some may feel that New Year’s Day is the perfect time for…
Take a second to think of the most recognizable brands you can, not matter what their purpose. We’ll wait … Chances are, you thought about Nike, Coca-Cola, Visa, Wendy’s, and…
If you’ve ever watched American Idol, Shark Tank, or Extreme Makeover, one thing is clear: Everyone loves a success story. Witnessing personal or professional transformations are not only heartwarming, but…
We may be repeating ourselves, but sleep dentistry should be on your radar. Sleep apnea is pervasive, and potential patients are seeking solutions. How do we know? Because our clients…
If you’re looking for new ways to engage your patients, then luck is on your side. St. Patrick’s Day provides the perfect opportunity to stay in front of your patients,…
You’ve been feeling overwhelmed by wearing so many different hats. You want to focus on dentistry, but that will mean trusting others with the myriad responsibilities of running a business…
This article originally appeared in the January/2019 issue of the Academy of General Dentistry’s AGD Impact magazine. When most people consider the concept of vulnerability, they automatically associate it with…
It’s February, and love is all around. Retail display windows are adorned with red and pink, road-side flower vendors are assembling their signage, and couples young and old are making…