Implants are a popular and profitable procedure. So how does a practice go about attracting more patients who want them? After working in the dental marketing field for some time,…
Most people understand that creating a good first impression is important when it comes to success. The same can be said about a dental practice. With so many dental offices…
Why does a patient choose one dental practice over another? Does it have to do with location, insurance or state-of-the-art equipment? Perhaps that’s how the search starts. However, once a…
New year, new you, as the saying goes. Everyone is making their New Year’s resolutions, vowing to eat better, exercise more, volunteer at shelter, and begin composting in the backyard.…
Marketing agencies are everywhere, but not all are created equal when it comes to dental practices. If you want the best chance at success, your marketing agency shouldn’t just be…
A popular marketing adage states: “When times are good, you should advertise. When times are bad, you must advertise.” This is a fitting attitude given the COVID-19 pandemic, but of…
What is the single most important resource for a dental practice? Most dentists would say time. There just never seems to be enough of it. When we talk to practices…
This time of year many practices are embracing the holidays with decorations in the office, holiday music in the waiting area, and gift exchanges among the staff. But this year,…
MDA co-founder Jackie Cullen and podcast host Dr. Wes Blakeslee discuss what to do in the October edition of the AGD Podcast
While the pandemic may have temporarily reduced the volume of active patients at a given practice, it may also be offering a terrific opportunity for the practice to emphasize its…