Marketing agencies are everywhere, but not all are created equal when it comes to dental practices. If you want the best chance at success, your marketing agency shouldn’t just be…
A popular marketing adage states: “When times are good, you should advertise. When times are bad, you must advertise.” This is a fitting attitude given the COVID-19 pandemic, but of…
What is the single most important resource for a dental practice? Most dentists would say time. There just never seems to be enough of it. When we talk to practices…
This time of year many practices are embracing the holidays with decorations in the office, holiday music in the waiting area, and gift exchanges among the staff. But this year,…
MDA co-founder Jackie Cullen and podcast host Dr. Wes Blakeslee discuss what to do in the October edition of the AGD Podcast
While the pandemic may have temporarily reduced the volume of active patients at a given practice, it may also be offering a terrific opportunity for the practice to emphasize its…
There’s no doubt about it—MDA has the most amazing clients (who also happen to recognize the power of marketing even when the market gets tough) and of course, an incredible…
Using the same marketing strategies year after year is a grave mistake, but many dental practices have yet to embrace the bone-efits of digital marketing. Digital marketing doesn’t have to…
Today, more and more businesses are turning to text messaging as an important value-added tool in their marketing and customer retention arsenal. From contacting new patients to treatment promotions and…
To Instagram or Not to Instagram These days, having a strong online presence is an essential part of a business’s marketing strategy. A well-developed website is a must, and many…