Practices often ask us, “Should I continue running an ad on this site?” or “Should I continue spending money on these postcards?” Our question to them is, have you tracked…
Not all dentists are the same, but do your patients know that? When we ask doctors what makes them unique most of them give us the same answer, “ We…
Not many people think of going to the dentist as fun. As with most health practitioners, the dentist is usually thought of as a serious and professional place. Marketing your…
Chances are if you have been utilizing online patient reviews as part of your marketing strategy, you might get a not so flattering one every now and then. Everyone does.…
When you think of marketing your practice, you probably think about using your website, social media posts, emails, and online ads to attract new patients. In any solid marketing strategy,…
The countdown to the New Year has begun, and we can’t wait to help market our clients in 2020 so they can reach even more new patients and grow their…
Steve Jobs said, “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is…
Asking patients for a review puts you in a vulnerable position. You hope they will leave positive feedback, but what if they don’t and their not so flattering review is…
As a newly minted dental school graduate, you’re probably eager to get your practice up and running. While you are trained in providing dental care, you may find that getting…
When you write a book that becomes a #1 best seller on Amazon, your first reaction might be to pop the champagne corks and start celebrating. That’s not quite what’s…