You’ve probably heard the phrase “Jack of all trades, Master of none.” This is exactly what you are if you are trying to market for every treatment under the sun!…
This article originally appeared in the July/2018 issue of the Academy of General Dentistry’s AGD Impact magazine. Email marketing is still a useful strategy — especially when it comes to…
When someone learns about My Dental Agency, their first question is inevitably: How’d you get into dental marketing? Why dental, of all things? Well … there are several reasons why…
Your next appointment is with a new patient. You enter the treatment room, introduce yourself, and then your patient — let’s call him Steve — tells you what you’re going…
It’s summer. The extra hours of sunlight and overall jovial feeling of the season has everyone in your office in a good mood. You might even find that you have…
If you’ve never worked with a digital marketing agency and are hesitant, we understand why. You went to school to practice dentistry, not to become a marketing wizard; trying to…
You are a well-trained, proficient expert in the dentistry field. That should be enough to bring patients through the door, right? Wrong. Your degree and shingle alone may give you…
When you look in your closet and realize that you haven’t worn that relic from the 80s since, well … the 80s, you toss it into the “donate” pile. Spring…
Okay, maybe not actual gold, but what we have to offer is worth more than its weight in gold. At My Dental Agency, we’ve seen the best and the worst…
This article originally appeared in the April/2018 issue of the Academy of General Dentistry’s AGD Impact magazine. Marketing your practice can be an overwhelming task. Between reputation management, your website,…