In a perfect world, a marketing agency isn’t just another vendor that your practice hires to perform a service. A marketing agency is a partner that understands the unique characteristics…
A lot of dentists feel that marketing isn’t all that important in dentistry. Perhaps they’re used to the traditional word-of-mouth way of doing things. Most of the dentists who do…
Of all the available digital marketing options, which one is the most effective, the most pervasive and the most important? It’s a trick question. Here’s the real question: Is it…
Dental practices continue to rely heavily on referrals, and each practice needs a strong referral network in place as part of their new-patient pipeline. It may seem odd that a…
A good marketing company will help your practice attract quality patients and prospects more consistently than you can on your own, giving you the opportunity to shine each time one…
Hear from renowned dentist and MDA Clinical Advisory Board Member, Dr. David Pearce.
Being in-network with various dental insurance providers consumes the major portion of a dental practice’s marketing budget. If your practice relies heavily on insurance networks to attract new patients, you…
If the types of patients you really want to see are not finding your practice, if you’ve spent hours upon hours perfecting your skills but rarely get the chance to…
Every dentist and dental practice defines success differently. For many dental practices, success can mean more brand/practice awareness within the community, fewer patients but higher revenue, or an influx of…
Part of marketing your practice is telling your story to the people you are trying to reach so they feel like they know you before they ever come through the…