There’s no doubt about it—MDA has the most amazing clients (who also happen to recognize the power of marketing even when the market gets tough) and of course, an incredible…
Using the same marketing strategies year after year is a grave mistake, but many dental practices have yet to embrace the bone-efits of digital marketing. Digital marketing doesn’t have to…
Today, more and more businesses are turning to text messaging as an important value-added tool in their marketing and customer retention arsenal. From contacting new patients to treatment promotions and…
To Instagram or Not to Instagram These days, having a strong online presence is an essential part of a business’s marketing strategy. A well-developed website is a must, and many…
So you’ve hired a dental marketing agency to provide you with new patient leads, but it’s not turning out how you thought it would. The first impulse might be to…
In Part 3, we review a proven system that will connect with your new patients in a timely manner so you don’t lose out on those leads. PatientCaptureNow is an…
There’s a popular saying that goes, “When times are good you should advertise. When times are bad you must advertise.” During this time of uncertainty, some practices have decided to…
Do you remember dental marketing before the digital age when it was made up of TV commercials and print advertising? Back in the latter half of the 20th century, the…
Last month in Part 1 of our Capturing New Patients series we talked about the challenges of following up with new patient leads when you and your team are busy…
This article originally appeared in the July/2020 issue of the Academy of General Dentistry’s AGD Impact magazine. If COVID-19 has taught us anything, it’s that marketing your dental practice online…