Keep the love flowing after Valentine’s Day and for the rest of the year by showing patients that your practice cares.
It has been nearly two decades since I started my career in dental marketing, and I have spent every year growing, learning, and succeeding. There are certainly other marketing companies…
When it comes to dental practice marketing, custom social media content is not just beneficial; it’s essential for reaching your audience where they are most active. If you are facing…
Recently, a story made headlines about a dental patient who received an extreme amount of work done in a single visit and is now suing the dentist who performed the…
Not all marketing activities are going to net immediate results, so is it worth spending time and money on them? It is a reasonable question, and one I have had…
Have you thought about what you want to accomplish for your practice in 2024? Having clear goals for your dental practice is essential for business planning in general and from…
We asked CAB member Dr. Lee Brown — practitioner and partner at Brown & Gettings, DDS in West Chester, OH — to talk about his experience since his practice started…
In today’s evolving marketplace, where patient expectations continue to shape the way dental practices operate, one key aspect has made its way to the forefront: diversity and inclusion in marketing.
Most dentists understand that marketing is almost all online now and may be looking for a way to make their digital marketing more effective. Whether you’re new to digital marketing…
As much as a dental practice may strive to keep patients happy, providing excellent care and service, sometimes negative reviews happen. We asked Dr. David Pearce, retired owner of a…