As more of my clients move to a fee-for-service model to get away from the restrictions of insurance networks, I’ve noticed a rise in practices offering in-house membership or subscription plans. These self-administered savings plans provide an alternative for patients who don’t have insurance, as well as those whose dentist is out of network.
Whether your practice has been using 3D printing for years or just starting to explore the possibilities, it’s important to let people know about it. Marketing your technology will help you get more out of your investment by attracting high-quality patients who appreciate what modern dentistry can do.
We have big news to share: My Dental Agency has again been recognized as one of Tampa Bay’s Best Places to Work! The Tampa Bay Business Journal released its 2025 list, and MDA came in at #9 in the “Small Company” category—two spots higher than last year.
Scroll through Instagram or TikTok these days and you might notice something unexpected—dentists are going viral. Not for trendy dances, but for teeth tips, candid clips about diet and decay, and dramatic smile transformations. Their videos rack up thousands of views, and their practices are booked solid.
A blog can do much more than boost your SEO. It’s an opportunity to reflect on your priorities, highlight your practice’s expertise, and show patients the kind of care they can expect from your team.
You’ve invested in ads, boosted your online presence, and maybe even polished up your website and social media. The phone is ringing, and new patient leads are coming in—yet, your practice isn’t growing as expected. What gives?
You can have the best technology, the friendliest team, and years of experience, but if your online reputation doesn’t reflect that, prospective patients may never make it through your door. The American Dental Association reports that 84% of patients trust online reviews as much as recommendations from friends and family. It might be hard to believe, but in today’s digital-first world, your online presence may matter as much as your in-office experience.
The brackets are set, the excitement is building, and fans everywhere are gearing up for the highs, lows, and buzzer-beaters that make March Madness unforgettable. But beyond the upsets and Cinderella stories, there’s a bigger takeaway for those paying attention: the teams that go the distance aren’t always the highest-ranked; they’re the ones that adjust their game plan, capitalize on opportunities, and make smart plays under pressure.
Two practices—one in the Midwest and one in the Northeast—made a small but important shift in their approach. Instead of running traditional ads that simply asked patients to book a consultation, they used an implant survey to pre-qualify leads. The result? More predictable conversions, stronger patient engagement, and over $150,000 in treatment plans accepted—all within a few months.
Imagine this: a busy professional has been dreaming of a smile makeover for years and finally has the budget and motivation to make it happen. They hop online, type “cosmetic dentist in [city]” or “dental implants near me,” and scan the first few results. Does your practice appear at the top, or is it buried behind competitors? And if they do find your name, are they greeted with an impressive collection of glowing reviews—or a slow-loading website with minimal information and clunky navigation?
