February is a time for love and connection, but in dental marketing, the strongest bonds don’t come from roses or heart-shaped chocolates—they come from trust. Patients searching for a dentist, especially for life-changing cosmetic treatments, aren’t just looking for technical expertise. Equally important is having confidence in their decision and knowing they’ve chosen a provider who understands their concerns and cares about their results.

The Power of Emotional Marketing: How to Win Patients’ Hearts (and Appointments)

Here’s something to think about: over 120 million Americans are missing at least one tooth, and 36 million have no natural teeth at all. With the dental implant market expected to double in the next decade, there’s never been a better time to grow your implant cases. But here’s the thing—simply listing implants as a service on your website isn’t enough. Let’s talk about how you can connect with these patients and help transform their lives.

Unlocking the Opportunity in Dental Implant Marketing

As 2024 comes to a close, we’re reflecting on a year filled with meaningful milestones for our clients and our team. From clients achieving incredible success in their practices to exciting growth and accomplishments here at My Dental Agency, the year has reminded us why we love what we do.

Celebrating Success: My Dental Agency’s Year in Review

As 2025 approaches, it’s a good time to take a step back and think about how your dental practice can stay ahead of the curve. Patients’ needs and expectations keep changing, and practices that adapt to meet them will come out on top. So, what should you focus on to ensure you’re not just keeping up, but connecting with your patients and standing out? Here are seven simple strategies that can help you create an experience that keeps patients coming back.

7 Strategies to Grow Your Dental Practice in 2025

Video marketing has come a long way, and it’s now easier than ever for dental practices to use video to connect with patients. Gone are the days when creating a high-quality video required fancy equipment and a big budget. Today, all you need to get started is a smartphone, good lighting, and a quiet space. With just a few simple tools, your practice can create engaging video content that showcases your team, services, and patient experiences in a way that builds trust and familiarity.

Engaging Patients and Building Trust Through Video Content

Most dental practices believe they’ve created an environment where patients naturally want to return. After all, exceptional service and quality care should be enough, right? But as Karinna, a dental assistant and member of My Dental Agency’s Clinical Advisory Board (CAB), recently shared, it takes more than just good care to turn one-time patients into lifelong ones.

The Importance of Patient Retention in Growing Your Practice