You’ve been feeling overwhelmed by wearing so many different hats. You want to focus on dentistry, but that will mean trusting others with the myriad responsibilities of running a business — and that hasn’t worked out for you in the past. If you’ve been burned by a marketing (or any other) agency, it’s time to…
This article originally appeared in the January/2019 issue of the Academy of General Dentistry’s AGD Impact magazine. When most people consider the concept of vulnerability, they automatically associate it with weakness. The truth is, the ability to demonstrate vulnerability is an effective leadership strategy. If you’re proud of your ability to keep a stiff upper…
It’s February, and love is all around. Retail display windows are adorned with red and pink, road-side flower vendors are assembling their signage, and couples young and old are making reservations at their favorite restaurants. Valentine’s Day isn’t just about romantic love, though. You can get in on the love, too. How? By making sure…
We’re all familiar with the concept of New Year’s resolutions. The beginning of a new year is the perfect time to refocus and set goals that will help us be the best version of ourselves. New Year’s Day also creates the perfect opportunity to set goals for your dental practice. Be SMART! Non-specific goals are…
On New Year’s Eve, it’s all about the ball dropping in Times Square, fireworks with friends and neighbors, and stealing a kiss from your loved ones at midnight. When we wake up on New Year’s Day, it’s a whole new story. The first day of the new year provides an opportunity for everyone to start…
Let’s face it: Unless your practice is in the most remote area of your community, you are competing against other dentists for patients. Without at least one benefit that is unique to your practice, patients are more likely to choose the practice that has the best prices or is closest to their home or office.…
2018 was a great year for MyDentalAgency.com! We put together a little video with some of the highlights. We hope you enjoy it!
Picture this: You’ve been itching for more implant cases, so you and your marketing team devise a customized campaign sure to make that happen. When the Google ads go live, they reach your target audience as intended. As great as this scenario may seem, you could be losing patients if your team hasn’t been fully…
Sleep apnea continues to be a growing concern in the United States. How can we tell? We pay attention to the news, to advancements in medicine, and to our clients. Everything tells us that obstructive sleep apnea is here to stay and there is an expanding need for treatment. What does this have to do…
You want what’s best for your practice and your patients; that’s why you’re open to anything new that comes your way that might help you achieve your goals. Sometimes, all that glitters is not gold. In these cases, your best bet is to look at the big picture. Imagine This … You receive a call…
