With more than a decade of experience in corporate dental laboratory marketing and brand development, Jackie Ulasewich Cullen decided to take her passion for the dental business and marketing to the next level by founding My Dental Agency with co-founder Shawn Berg. Since starting her company, she and her team have helped a wide variety of practices all over the nation focus their message, reach their target audience, and increase their sales through effective marketing campaigns.

Our team is small and very close knit, and we want people outside of MDA to get to know us a little more so they can see why we all work so well together. Every so often, we highlight one of the team members to show how special they are to us and our clients. So, please allow us to introduce Melissa Andrade, one of our hard-working project managers.

Meet Melissa Andrade

In a perfect world, a marketing agency isn’t just another vendor that your practice hires to perform a service. A marketing agency is a partner that understands the unique characteristics of your practice and knows how to leverage them to create effective strategies that produce measurable results. But why only in a perfect world? Why not in the real world? Any marketing agency you choose should be able to work with your practice in complete synergy. Unfortunately, that is not always how it goes, as MDA CAB member and highly respected owner practitioner Dr. Lee Brown explains in this informative video that you won’t want to skip.

Finding the Right Marketing Company

Are you unsure how to add videos to your dental practice’s marketing mix? Dr. Lee Brown, reputable dental practice owner and MDA CAB member, has some excellent advice for you! He started making videos back in 2020 — using only his personal phone, no fancy equipment — and it has made a huge difference for his practice. Watch this video for valuable tips that will help you get started and be successful. It’s easier than you might think. For more great marketing tips, contact MDA today!

Learn how to make videos for your practice

If you’re wondering whether a comprehensive marketing strategy would benefit your dental practice, then you need to watch this video. Hear what a real MDA client thinks as she talks about the changes she’s noticed since MDA started handling all of the practice’s digital marketing. For more information about how you can take your marketing to the next level, contact MDA today to request a one-on-one consultation.

What can a comprehensive marketing strategy do for you? Watch to find out!

Great question! MDA co-founder Jackie Cullen has the answer. It’s not enough to put out a marketing campaign and then forget about it. You want to make sure that the time and effort you put into your marketing strategies is paying off. And the only way to do that is through tracking, tracking, and more tracking. Watch to learn all the ways MDA tracks your marketing. If you want to take your marketing to the next level, contact MDA to set up a one-on-one consultation.

How do you know your marketing is working?

Dental practices continue to rely heavily on referrals, and each practice needs a strong referral network in place as part of their new-patient pipeline. It may seem odd that a digital marketing company is advocating for an analogue approach like a referral network, but it makes sense if you consider referrals as one piece of a practice’s overall marketing strategy. Having a robust referral network will contribute to a practice’s success and enhance its digital marketing efforts.

Build a Solid Referral Network for Your Dental Practice

A good marketing company will help your practice attract quality patients and prospects more consistently than you can on your own, giving you the opportunity to shine each time one comes through the doors. If you understand the marketing company’s role and you’re prepared to take over where your marketing partner leaves off, you’ll have a recipe for success.

Important Video: What Makes a Good Marketing Company