With more than a decade of experience in corporate dental laboratory marketing and brand development, Jackie Ulasewich Cullen decided to take her passion for the dental business and marketing to the next level by founding My Dental Agency with co-founder Shawn Berg. Since starting her company, she and her team have helped a wide variety of practices all over the nation focus their message, reach their target audience, and increase their sales through effective marketing campaigns.

I often talk about the keys to success and what dental practices can do to drive new business and create sustainable growth, but what does that really look like? What actually happens when a dental practice decides to work with us? To give a true-to-life picture of how our services can profoundly impact a practice’s business, this month, I’m doing what a lot of my clients do: showing the “Before and After”.

An MDA Success Story

Dentists of all people understand that there’s a lot more that goes into the daily operation of a business than meets the eye. The front of the house, so to speak, is what the patients see, but it’s the behind-the-scenes that is really the lifeblood of the practice. An effectively planned, implemented, and maintained marketing strategy will pay dividends that far outweigh the initial investment and will continue to do so for many years.

What you’re actually getting for your marketing investment.